SUPPORT YOUR NEIGHBOR: Local Business Takes Risk, Tosses Franchise Affiliation Aside

November 18, 2011

TCBY Rice Village owners renewed their lease at 2518 Rice Blvd. but dropped the franchise affiliation of 15 years when that agreement recently came up for renewal — a 10-year commitment. Instead, the owners launched their own ice cream and frozen yogurt shop, Purple Vanilla — not be confused with nearby retailers Purple Mango (a children’s store) and Purple Glaze (a design-your-own ceramics studio).

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InstantNewsWestu Staff

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